Posts by Slapshot

5 Common Mistakes in Email Marketing

5 Common Mistakes in Email Marketing

5 Common Mistakes in Email Marketing Is your email marketing program working for you? Perhaps it’s time to reconsider the actions you have taken so far. Here are 5 common mistakes in email marketing. 1. Not Cleaning Your Lists The idea of having thousands of email subscribers is attractive. The more people receiving your emails,…

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How to Boost Your Twitter Marketing

How to Boost Your Twitter Marketing

How to Boost Your Twitter Marketing It’s a constant struggle among brands on Twitter — small campaign reach, low follower count, and a decline in engagement. Here’s how to boost your Twitter marketing as we’ve seen done by the successful brands and individuals online. The Challenge on Twitter Each social media platform has its own…

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How to Take Full Advantage of Videos for Your Brand

How to Take Full Advantage of Videos for Your Brand

How to Take Full Advantage of Videos for Your Brand The use of videos to tell stories is still popular on various social media platforms. In the United States alone, according to Statista, 36 percent of internet users watch videos on a daily basis. Here are 5 ways to take full advantage of videos for…

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Brand Personality and Content — Elements that Attract Consumers

Brand Personality and Content -- Elements that Attract Consumers

Brand Personality and Content — Elements that Attract Consumers Every day, we see different brand personalities and types of content that come into play. But what are the specific elements that attract consumers? To answer that, let’s look into two different surveys. Brand personality We define personality as your brand’s character. It connects your brand…

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Services and Tools to Help You Ace Your Podcast

Services and Tools to Help You Ace Your Podcast

Services and Tools to Help You Ace Your Podcast Record, edit, create show notes, publish, market, and all over again — without a doubt, podcasting is not for the faint-hearted. For a single episode alone, there are a number of tasks to complete and sometimes it is inevitable to get caught in between. Here’s a…

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WordPress for Your Blogging Platform

WordPress for Your Blogging Platform

WordPress for Your Blogging Platform Ready to advance your career, business, or dreams with a blog? Here are 5 reasons why you should choose WordPress for your blogging platform. 1. Customization Tools It’s always nice to have the control over your own blog. You can design it and build it in any way you want!…

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How Websites Unlock Your Potential in Business and in Life

How Websites Unlock Your Potential in Business and Life

How Websites Unlock Your Potential in Business and in Life What can a website do for you and your business? Over the years, we have seen how websites unlock the potential of unique individuals and groups — musicians, real estate agents, life coaches, counselors, and podcasters to name a few. We at Slapshot Studio have…

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A Checklist for Maintaining Your WordPress Website

A Checklist for Maintaining Your WordPress Website

A Checklist for Maintaining Your WordPress Website How do you make sure that your WordPress website is in good shape? What are the things that you need to check on a regular basis? Here’s a simple checklist for maintaining your WordPress website. 1. Core software Question: Is your WordPress software up-to-date? Every now and then,…

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Why Your Social Media Followers are Unsubscribing

Why Your Social Media Followers are Unsubscribing

Why Your Social Media Followers are Unsubscribing Socialnomics author Erik Qualman couldn’t say it any better, “We don’t have a choice on whether we do social media. The question is how well we do it.” Social media has become an integral part of a business’ marketing endeavors. Here’s why your social media followers are unsubscribing…

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Millennials and Their Impact on Business

Millennials and Their Impact on Business

Millennials and Their Impact on Business Millennials. How should you describe them? A search on the internet can lead you to negative suggestions like millennials are lazy, the worst generation, and selfish. Who are they and what impact can they have on any business? Who are the millennials? According to Goldman Sachs Global Investment Research,…

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